Business-to-Consumer (B2C): Definition, Examples, Types, Relationship, Marketing Strategies, Advantages
Posted on May 6, 2023
As the business world continues to evolve, entrepreneurs and marketers alike need to be up-to-date on all of the latest tools and tactics. One popular model that is often used in today’s marketplaces is the Business-to-Consumer (B2C) approach. B2C refers to the relationship between companies and end consumers, making it …